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Best before : videogames, supersession and obsolescence / / James Newman
Best before : videogames, supersession and obsolescence / / James Newman
Autore Newman James (James A.)
Pubbl/distr/stampa Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Descrizione fisica 1 online resource (193 p.)
Disciplina 794.8
Soggetto topico Video games
Video games - Social aspects
Video games industry
Video games - Marketing
Soggetto genere / forma Electronic books.
ISBN 1-283-58512-X
9786613897572
0-203-14426-0
1-136-50266-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title page; Copyright page; Table of Contents; Acknowledgements; List of Abbreviations; 1 VIDEOGAMES ARE DISAPPEARING; 2 NEW GAMES; 3 OLD GAMES; 4 GAME(PLAY) PRESERVATION; REFERENCES; INDEX
Record Nr. UNINA-9910462323803321
Newman James (James A.)  
Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Best before : videogames, supersession and obsolescence / / James Newman
Best before : videogames, supersession and obsolescence / / James Newman
Autore Newman James (James A.)
Pubbl/distr/stampa Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Descrizione fisica 1 online resource (193 p.)
Disciplina 794.8
Soggetto topico Video games
Video games - Social aspects
Video games industry
Video games - Marketing
ISBN 1-136-50265-3
1-283-58512-X
9786613897572
0-203-14426-0
1-136-50266-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title page; Copyright page; Table of Contents; Acknowledgements; List of Abbreviations; 1 VIDEOGAMES ARE DISAPPEARING; 2 NEW GAMES; 3 OLD GAMES; 4 GAME(PLAY) PRESERVATION; REFERENCES; INDEX
Record Nr. UNINA-9910785539403321
Newman James (James A.)  
Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Best before : videogames, supersession and obsolescence / / James Newman
Best before : videogames, supersession and obsolescence / / James Newman
Autore Newman James (James A.)
Pubbl/distr/stampa Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Descrizione fisica 1 online resource (193 p.)
Disciplina 794.8
Soggetto topico Video games
Video games - Social aspects
Video games industry
Video games - Marketing
ISBN 1-136-50265-3
1-283-58512-X
9786613897572
0-203-14426-0
1-136-50266-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title page; Copyright page; Table of Contents; Acknowledgements; List of Abbreviations; 1 VIDEOGAMES ARE DISAPPEARING; 2 NEW GAMES; 3 OLD GAMES; 4 GAME(PLAY) PRESERVATION; REFERENCES; INDEX
Record Nr. UNINA-9910827255703321
Newman James (James A.)  
Abingdon, Oxon ; ; New York : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Autore Hera Teresa de la
Pubbl/distr/stampa Baltimore, Maryland : , : Project Muse, , 2020
Descrizione fisica 1 online resource (208 pages) : color illustrations
Disciplina 338.4/77948
Collana Games and play
Soggetto topico Video games - Economic aspects
Video games industry
Video games - Marketing
Soggetto non controllato Advergames, persuasive games, advertising, entertaining persuasive communication
ISBN 90-485-3867-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Preface -- 1. Digital Games and the Advertising Landscape: An Introduction -- 2. Advergames: A Definition -- 3. Advergames: History -- 4. Advergames: Effectiveness -- 5. The Procedural School: A Critical Analysis -- 6. Persuasion through Digital Games: A Theoretical Model -- 7. Persuasive Strategies for Advergames -- 8. A Case Study: Tem de Tank -- Conclusions -- About the Author -- Index
Record Nr. UNINA-9910348216203321
Hera Teresa de la  
Baltimore, Maryland : , : Project Muse, , 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Autore Wesley David T. A
Pubbl/distr/stampa Farnham [Surrey, England], : Gower, c2010
Descrizione fisica 1 online resource (281 p.)
Disciplina 794.8068/8
Altri autori (Persone) BarczakGloria
Soggetto topico Video games industry
Video games - Marketing
Soggetto genere / forma Electronic books.
ISBN 1-317-11650-X
1-317-11649-6
1-282-53588-9
9786612535888
0-566-09168-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; Preface; Introduction; 1 Shigeru Miyamoto and the Art of Donkey Kong; 2 Nintendo's Dark Age; 3 PlayStation Dreams; 4 Xbox Empire; 5 The Brain Age: Handheld Consoles and their Impact on Adult Gamers; 6 Rings of Death; 7 The PlayStation 3: Sony's "Supercomputer"; 8 Blu-Rays and Netflix: Defining "the Ultimate High-Definition Experience"; 9 The Wii Revolution; 10 Game Development and the Rise of Casual Games; 11 Guitar Hero Nation; Conclusion; Epilogue; Bibliography; Index
Record Nr. UNINA-9910456400303321
Wesley David T. A  
Farnham [Surrey, England], : Gower, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Autore Wesley David T. A
Pubbl/distr/stampa Farnham [Surrey, England], : Gower, c2010
Descrizione fisica 1 online resource (281 p.)
Disciplina 794.8068/8
Altri autori (Persone) BarczakGloria
Soggetto topico Video games industry
Video games - Marketing
ISBN 1-315-58861-7
1-317-11650-X
1-317-11649-6
1-282-53588-9
9786612535888
0-566-09168-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; Preface; Introduction; 1 Shigeru Miyamoto and the Art of Donkey Kong; 2 Nintendo's Dark Age; 3 PlayStation Dreams; 4 Xbox Empire; 5 The Brain Age: Handheld Consoles and their Impact on Adult Gamers; 6 Rings of Death; 7 The PlayStation 3: Sony's "Supercomputer"; 8 Blu-Rays and Netflix: Defining "the Ultimate High-Definition Experience"; 9 The Wii Revolution; 10 Game Development and the Rise of Casual Games; 11 Guitar Hero Nation; Conclusion; Epilogue; Bibliography; Index
Record Nr. UNINA-9910781168603321
Wesley David T. A  
Farnham [Surrey, England], : Gower, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Innovation and marketing in the video game industry [[electronic resource] ] : avoiding the performance trap / / David Wesley and Gloria Barczak
Autore Wesley David T. A
Pubbl/distr/stampa Farnham [Surrey, England], : Gower, c2010
Descrizione fisica 1 online resource (281 p.)
Disciplina 794.8068/8
Altri autori (Persone) BarczakGloria
Soggetto topico Video games industry
Video games - Marketing
ISBN 1-315-58861-7
1-317-11650-X
1-317-11649-6
1-282-53588-9
9786612535888
0-566-09168-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Figures; List of Tables; Preface; Introduction; 1 Shigeru Miyamoto and the Art of Donkey Kong; 2 Nintendo's Dark Age; 3 PlayStation Dreams; 4 Xbox Empire; 5 The Brain Age: Handheld Consoles and their Impact on Adult Gamers; 6 Rings of Death; 7 The PlayStation 3: Sony's "Supercomputer"; 8 Blu-Rays and Netflix: Defining "the Ultimate High-Definition Experience"; 9 The Wii Revolution; 10 Game Development and the Rise of Casual Games; 11 Guitar Hero Nation; Conclusion; Epilogue; Bibliography; Index
Record Nr. UNINA-9910807387003321
Wesley David T. A  
Farnham [Surrey, England], : Gower, c2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Inside the video game industry : game developers talk about the business of play / / Judd Ethan Ruggill. [et al.]
Inside the video game industry : game developers talk about the business of play / / Judd Ethan Ruggill. [et al.]
Autore Ruggill Judd Ethan
Pubbl/distr/stampa New York : , : Routledge, , 2017
Descrizione fisica 1 online resource (370 pages)
Disciplina 338.477948
Soggetto topico Video games industry
Video games - Design
Video games - Marketing
ISBN 0-203-52158-7
1-134-07658-4
1-134-07651-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Programming -- 2. Art -- 3. Design -- 4. Producing -- 5. Quality assurance -- 6. Audio -- 7. Business.
Record Nr. UNINA-9910149173903321
Ruggill Judd Ethan  
New York : , : Routledge, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui